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Shaoom
Associates Times

A brand-led rebuild for a family business with an outdated site

Discovery with the founders, a new visual identity applied to a fast, accessible website, and an ongoing maintenance agreement so it stays current.

  • Product & Experience Design
  • Software Engineering

The problem

A decade-old site that no longer reflected the business, scored poorly on mobile, and could not be updated without a developer.

What we did

  1. 01Founder interviews to establish positioning and audience
  2. 02Accessible, performance-budgeted rebuild
  3. 03Editor training and a maintenance agreement

The result

  • 0.9s
    Largest contentful paint
  • +63%
    Enquiries in six months
  • AA
    WCAG conformance